Wednesday, January 19, 2011

VIP Contemporary Art Fair, Steven Jobs + Hot Chocolate

VIP Art 
World's FIRST
Virtual Art Fair 
Will it work? 
January 22-30, 2011

The art world's first online international art fair is scheduled to launch on January 22, 2011. The galleries buy booths, just like the bricks-and-mortar versions and customers who want to purchase art are given passes by the galleries or they pay for admission. The good news, you can browse the entire fair for free and if you decide to buy something, simply pay the admission and contact the gallery.
Available at David Zwimmer Gallery.
Art is still a commodity best seen in the flesh, but the VIP Fair will be the first large international test to see what can be accomplished in the virtual world. If a collector is familiar with an artist and the gallery, he or she will have no problem buying or at least reserving a piece at this virtual show. The many collectors who have been unable to travel to traditional art fairs, for whatever reason, will now have the opportunity to attend one, see the art and meet with the gallerists via Skype, over the phone, or by texting. Galleries are looking forward to the large potential audience for this show and will be available online for 18 hours each day, because of the world-wide context.

139 of the world's best galleries will participate, including heavy hitters like Gagosian, Hauser & Wirth and David Zwirner. Influential dealers in L.A., S.F., Tokyo, Shanghai, Berlin, London, Melbourne, Brussels, and Seoul are also on the list. In total,1,928 works of art will be be shown at the fair, which will last one week only. For a complete list of galleries go to:

This fair will lack the usual art parties and face to face contact that encourage sales at traditional art fairs, but the deep recession has taken a major toll on the retail art industry and, for these galleries, the potential of developing new clients is an exciting prospect. Also, the VIP Fair will cost only a fraction of what galleries and collectors have normally spent at an art fair. Travel, hotels, higher booth rental fees, handling, packing, hanging, repacking and shipping of the art, to and from, have all been eliminated. If VIP is a success, more virtual fairs will be held. This experiment will provide information to all galleries and all art fairs about how to better take advantage of the internet. General access to the VIP Art Fair is free of charge, to register, go to:

Thank You
Steven Jobs 
Steven Jobs is a man I admire greatly. I had the privilege of talking with him one-on-one while walking through the meadows of Aspen, one summer. We were having a dialogue about computers and design when we came upon three young red fox cubs jumping, rolling and playfully enjoying each other. We watched silently for a while and then walked on. It was a magical moment I shared with him, which I will never forget.
Sadly, Steven Jobs recently announced another indefinite medical leave of absence as CEO of Apple. ABC news recently described him as "the Thomas Edison of our time".  We have been lucky to have Jobs as one of the leaders and creators of our current digital age. He has always insisted that visual beauty be a part of every innovation he has brought forward. The Macintosh, iMac, iPod, iPhone and iPad have all set very high standards for design in technological products and that quality of design is one of the reasons Apple has an emotional appeal the competition often cannot claim. Steven Jobs also created Pixar Animation Studios, reinventing the industry starting with Toy Story. Good design always starts at the top and Steven Jobs has made a positive impact on the aesthetics of contemporary life. 

Notes from the commencement address at Stanford, 2005. 

Steven Jobs dropped out of college after six months, but enrolled in just the courses he liked before he actually left college. One class he took was calligraphy and because he studied the basics of excellent typography, Apple had great typography built-in and Microsoft copied Apple on this feature. "It is easy to connect the dots looking back, but impossible to connect the dots looking forward." If he had not dropped out, he never would have taken this calligraphy class, and personal computers might not have the excellent typography, they do today. 
Jobs found what he loved to do early in life, starting Apple with Stephen Wozniak in his parent's garage at age 20. Within 10 years Apple had grown into a $2 billion company. One year after he released Macintosh, he got fired by the BOD of Apple. Rejected and feeling down, he soon realized that he still loved what he did at Apple and "that" had not changed. With this realization, he entered one of the most creative periods of his life. He started NeXT, which was ultimately bought by Apple, returning him to the company. He also started Pixar computer animation studios, producing the world's first computer-animated film "Toy Story". Pixar is now the most successful animation studio in the world. He also met and married his wife, Laurene, and now has a wonderful family.
He says, none of this would have happened if he had not been fired from Apple. "If life hits you in the head with a brick, don’t lose faith. I’m convinced that the only thing that kept me going was that I loved what I did. You’ve got to find what you love. The only way to be truly satisfied is to do what you believe is great work.  As with all matters of the heart, you’ll know when you find it. Don’t settle."
When Jobs was  young he read: “If you live each day as if it was your last, someday you’ll most certainly be right.”  Every morning he asks himself: “If today were the last day of my life, would I want to do what I am about to do today?” When the answer is  “No” for too many days, he knows he needs to change something. "Remembering that we'll be dead soon makes all external expectations, all pride, all fear of embarrassment or failure just fall away in the face of death, leaving only what is truly important." Remembering that keeps you from thinking you have something to lose. Follow your heart."
In 2004 he was diagnosed with cancer. "This was the closest I’ve been to facing death" and no one wants to die. Our time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma–which is living with the results of other people’s thinking. Don’t let the noise of others’ opinions drown out your own inner voice, and most importantly, have the courage to follow your heart. Your heart and your intuition somehow already know what you truly want to become.
When he was young, he enjoyed The Whole Earth Catalog. The final issue of that publication had a photograph of an inviting, but seldom traveled country road. Beneath the photo were the words Stay Hungry. Stay Foolish. Jobs said: "I wish that for you. Stay Hungry! Stay Foolish!"

We send our best wishes to Steven Jobs and hope he returns to Apple soon, to continue designing our future.

Haute Chocolate
Make the most of this icy winter.
Enjoy a cup of hot chocolate!  
Fabulous Hot Chocolate at La Maison du Chocolat
Midtown NYC, Rockefeller Center at 49 St.

La Maison du Chocolat is a French chocolatier which serves an amazing cup of hot chocoate at all three NYC locations ($8 cup). They also have stores in Paris, London, Tokyo and Hong Kong. It is cold this winter and you can count on La Maison du Chocolat to warm you up and for solace. If you want this indulgence at home consider purchasing some hot chocolate pearls to bring back with you. Plus, these pearls are available online and can be sent to almost anywhere in the world. Below is the list of locations in the New York area for La Maison du Chocolat.

Midtown, NYC
30 Rockefeller Center
at 49th Street
NY 10020 New-York
Tel : (1212) 265 9404
Fax : (1212) 265 9405
Monday-Friday: 9:30am-7pm
Saturday: 10am-7pm
Sunday: 12pm-6pm
Upper East Side, NYC
1018 Madison avenue
78th Street
NY10075 New-York
Tel : (1212) 744 7117
Fax : (1212) 744 7141
Monday - Saturday : 10am - 7pm
Sunday : 12pm - 6pm
63 Wall Street
NY 10005 New-York
Tel : (212) 952-1123
Fax : (212) 952-1133
Monday-Friday: 9:30 AM - 7:00 PM
Saturday: 10AM - 6 PM
ALSO: Short Hills, NJ
1200 Morris Turnpike
NJ 07078, New Jersey
Monday-Friday: from 10am to 9pm
Saturday: from 10am to 7pm
Sunday: from 11am to 6pm

This tube of Maison du Chocolat - Dark Chocolate Pearls makes an intense chocolate drink to be enjoyed hot or cold.

Tasse de Chocolat - 0.55lb. $18.00
(May contain peanuts or other nuts) Ingredients: Cocoa mass, sugar, cocoa butter, natural vanilla extract + glazing agents & an emulsifier.
Dark Chocolate Pearls
sold at their retail stores and online

Hot Chocolate:
Pour ¾ quart of milk and ¼ quart of water in a saucepan and bring to boil.
Add the chocolate beads in the boiling liquid and mix using a whisk to evenly melt the mixture.
While mixing with a whisk bring the mixture to a boil once again, lower the Heat and let the mixture reduce for 2 to 3 minutes to obtain a smooth hot chocolate. For best results, let the hot chocolate stand to cool slowly and when ready to serve, reheat the chocolate mixture without boiling it. Pour in serving container through a sieve and serve

Iced Chocolate:
The above preparation method may be used to prepare iced chocolate by using only ½ quart of milk and ½ quart of water, as well as omitting the reduction process of 2 to 3 minutes. This will allow the chocolate mixture to remain liquid as taken from the refrigerator. We recommend preparing the mixture the night before.

Until later,
© ARTS&FOOD,( All rights reserved, © Copyright Jack A. Atkinson 2011 Under All International, Digital, Intellectual Property and Copyright Laws. Images © Copyright individual Creators, Lenders or Fabricators.

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